Moon Launchers
In the backdrop of historic milestones in 2019, such as the MLB commemorating the 150th anniversary of professional baseball and NASA marking the 50th anniversary of the groundbreaking Moon landing, the stage was set for unprecedented feats. As these monumental events unfolded live on television, YouTube TV recognized the imperative to make its own mark in history.
During the 2019 World Series, YouTube TV made an indelible statement by becoming the first brand to immortalize a baseball franchise on the Moon.
Role: Lead brand design
Primary Logo
Monogram
Monogram in situation
Initial concept designs for the uniforms
Final 3D renderings
Rendering of Moon-based YouTube TV Stadium.